Posts tagged Ube
From Ube to Pandan: Plants Behind Iconic Filipino Desserts

Filipino cuisine is a treasure trove of unique flavors, often rooted in the lush and diverse plant life of the Philippines. From vibrant purple ube to the fragrant pandan, these plants have been transformed into some of the most beloved desserts that bring joy to Filipinos around the world. Let’s take a closer look at the plant origins of these iconic treats and how they’ve found a place in Filipino culture and cuisine.

Read More
Ube is the 2024 Flavor of the Year: A Celebration or Cultural Appropriation?

Move over pumpkin spice—2024 belongs to ube. This vibrant purple yam, a staple in Filipino cuisine, has officially been named the Flavor of the Year by leading food trend forecasters. Known for its nutty, sweet, and earthy flavor, ube has captured the hearts (and taste buds) of foodies worldwide. From Trader Joe’s ube ice cream to Starbucks’ Ube Latte, this Filipino ingredient is making waves in mainstream markets.

Read More
Filipino Food in America: A Timeline of the Filipino Food Movement

For decades, Filipino food has been misunderstood, misrepresented, and often dismissed in mainstream media. From being labeled as "extreme" to being used as a spectacle for shock value, Filipino cuisine has faced an uphill battle for recognition. But thanks to the resilience of Filipino chefs, food entrepreneurs, and cultural advocates, the narrative is changing. Here's a look at how Filipino food has evolved in the eyes of America—and how Filipinos are reclaiming their culinary identity.

Read More